You're Invited · Founding Café Program

Pour the future of
coffee syrup first.

CLEAN is the first organic, functional coffee syrup built for the modern café — real cane & honey bases, no corn syrup, no artificial flavors. We're hand-selecting 50 founding cafés to launch with us.

30% off your first wholesale order

No commitment to apply · 3-bottle wholesale minimum · Ships nationwide. Limited to the first 50 cafés.

CLEAN Honestly Vanilla organic coffee syrup bottle
30%
Founding offer

95% of coffee syrup
is flavored sugar.

A $10 billion category.
Barely changed in 40 years.

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Artificial Flavor. Corn Syrup. Fillers. Empty Sweetness.

This is what's hiding in your café's syrup bottle.

We accepted that for forty years.

Why?

Nobody had a real answer.

We created something different.

CLEAN is the first coffee syrup designed for modern consumers. Organic bases. Real flavor. Functional options. The next generation of sweetness.

The Classics

The café staples,
finally done right.

The flavors your menu already runs on, rebuilt on 100% organic cane or 100% organic honey, with real flavor and nothing to hide. Made by baristas, for baristas.

A New Category

Functional Sweetness™

Not flavor variants. A category that doesn't exist anywhere else. Organic honey and real botanicals, engineered into syrups your competitors literally cannot pour. This is the moat.

On The Menu

Drinks that sell themselves.

Drag to explore
Café Economics

One bottle.
Pure margin.

Café owners don't buy ingredients. They buy revenue. Here's the math your menu has been missing.

0
drinks per bottle
One shelf spot. Pour after pour.
¢
pennies more per drink
Versus the syrup you pour today.
$1–2
added menu price
"Organic" & "functional" justify it instantly.
0
higher average ticket
Functional drinks lift the whole order.
Pennies of cost become dollars of margin. Run the numbers
Read The Label

Not even the
same category.

Leading Vanilla Syrup Typical Label
Ingredients
Sugar (any source), Natural and Artificial Flavors, Propylene Glycol, Sodium Benzoate (Preservative), Potassium Sorbate, Caramel Color, Citric Acid.
8 commodity ingredients4 industrial additives
CLEAN Honestly Vanilla CLEAN
Ingredients
Organic Cane SyrupReal Vanilla ExtractFiltered WaterHimalayan Pink SaltCitric Acid
5 ingredientsall of them real

Same shelf. Same price tier.
A completely different product.

How CLEAN Compares

Cleaner — and a whole
category ahead.

Swipe to compare
CLEAN Premium Conventional Organic
Organic cane or honey base
No artificial flavorsVaries
No chemical preservativesVariesOften
Functional options (shilajit, mushroom, turmeric)
Short, recognizable labelVaries
Built for café wholesale
Menu differentiationVery highLowLowModerate
Price per serving$0.49$14.99 / bottle$0.43$12.99 / bottle$0.33$9.99 / bottle$0.76$22.99 / bottle

Category comparison of typical coffee-syrup types. At about $0.49 a serving, CLEAN is pennies more than premium syrup and roughly a third less than organic — while adding functional options no one else pours.

Already Pouring

Live on real menus.

0
cafés invited to the prelaunch
We’re inviting a small group of like-minded makers.
1 minute
to request a sample
Let us know if you’d like to try. It’s free.
30% off
discount when we go live
Low-risk, high reward. Something new.
The future of sweetness
is here.
Become a Founding Café.
First 50 cafés get 30% off — wholesale from just 3 bottles.
Sweetness With Substance™
Request Samples

Taste it first.

Tell us about your café and we'll send samples your way. No commitment — just real ingredients to pour and judge for yourself.

3-bottle wholesale minimum to go live. We'll follow up within two business days.

Get Samples